The AI Advantage: Optimizing Logistics Planning Software with Machine Learning

The AI Advantage: Optimizing Logistics Planning Software with Machine Learning

Dorota Owczarek - June 5, 2023

In today’s rapidly evolving business landscape, staying ahead of the competition is more important than ever. One area where innovation is driving significant change is the world of logistics. Artificial intelligence (AI) and machine learning are revolutionizing logistics management, enabling businesses to streamline their operations, enhance efficiency, and stay ahead of the curve.

This article delves into the benefits of custom AI solutions for logistics management software and highlights the key components of an AI-enhanced logistics management system, such as intelligent inventory management, advanced transportation management, and smarter supply chain management. We will also examine how logistics companies can benefit from AI integration, including improved customer satisfaction, streamlined third-party logistics operations, and enhanced decision-making with AI-powered analytics.

As we explore logistics management’s future and machine learning’s impact, we’ll discuss the importance of selecting the right software for your business and partnering with a trusted provider like nexocode to create custom AI solutions tailored to your unique needs. Get ready to embrace the AI advantage and optimize your logistics planning software for a more efficient, sustainable, and competitive future.


Logistics management software has evolved significantly, with AI technologies boosting efficiency and sustainability. AI can drive improved outcomes in inventory management, route optimization, and delivery operations.
Intelligent logistics management systems go beyond merely tracking goods. They provide data-driven insights for better decision-making, while facilitating integration with supply chain management, customer relationship management, and warehouse management systems.
Logistics companies can greatly benefit from AI-infused logistics software. Features such as AI-powered route optimization and predictive analytics can drastically cut shipping costs and streamline logistics management.
Automated inventory replenishment, real-time visibility and integration with carriers, spot freight deal management, and AI-optimized delivery schedules are some of the real-life applications we’ve seen in our case studies. The results are often dramatic: for instance, a 30% decrease in failed and late delivery rates.
A good transportation management system leverages AI not only for efficiency but also for sustainable operations. It incorporates fleet management and route optimization to minimize environmental impact.
Even third-party logistics providers can use logistics management solutions with integrated AI models to optimize their operations. These applications can range from supply chain management software to freight forwarding software and warehouse management software.
At nexocode, we offer the best logistics software by implementing custom AI solutions. Our experts have extensive experience in the logistics sector and are ready to help you with AI solution development. Don’t wait to revolutionize your transportation and logistics software. If you’re ready to explore AI in logistics, contact nexocode’s AI experts today and let’s build the future of logistics management together.

Embracing the Future: Logistics Management Software and AI

Artificial intelligence has changed logistics forever, paving the way for more efficient supply chains and light-speed deliveries. It has set the bar high for companies whose customers quickly got accustomed to the convenience AI-powered logistics provides. Today, it is difficult to find a logistics enterprise that does not use it to a certain extent unless it comes down to the smallest, local players. 

Some of them use SaaS solutions to streamline their operations, while others rely on custom-made systems to make the best use of the available data. 

In the future, this tendency will likely strengthen, as we’ll see the algorithms getting increasingly accurate, making AI an essential standard rather than a way to gain a competitive edge. But now, let’s focus on the present, drawing the current landscape of AI adoption in logistics and what it means in practical terms. 

The Power of Machine Learning in Logistics Management

The successful delivery of logistics services depends on various factors interfering with each other. As the middlemen in the supply chain, logistic companies are dependent on their other participants, from the manufacturers, through the logistic hubs to end customers, having to navigate internal and external conditions that determine their possibilities, constantly challenged by the changing supply and demand. 

It’s not easy, but with the support of quality data, they can prepare themselves for these changes, and find the sweet spot, satisfying the need of the parties at both ends of the supply chain. However, there is so much data to process - from the market trends and demand fluctuations to weather conditions and traffic on particular lanes - that the traditional analytical methods do not work. 

Machine learning is a game changer, enabling logistic companies to find the patterns in their data in an automated way, leaving it for the computers to connect the dots. In the case of services so complex, that’s the only right path to follow. Processing tons of data, the ML tools in logistics get more accurate at an incredible pace, making their users feel the difference.

Meeting Industry Demands with Logistics Software

Logistics software available on the market covers key features for the logistics companies covering their essential operations such as linking carriers and shippers, route and delivery planning, shipment consolidation, or port operations. 

However, the majority of them focus on one or a few operations from one category, whether it’s product order management, warehouse and inventory management, product tracking, or risk assessment. As a result, the companies - particularly the 3PL service providers who integrate different areas of logistics - end up using a few solutions at once. That means higher expenses and often creates the silos effect, as the data doesn’t circulate within one integrated system. Plus, it’s simply harder to manage. At the same time, universal solutions are always a compromise - they are supposed to fulfill the needs of various companies, so in the end, there’s never a 100% match.

Custom AI Solutions for a Tailor-Made Experience and Competitive Edge

Custom systems come as a solution to this issue, offering logistics companies a way to integrate their data flow within one system and pick the mix of features that are relevant to their principal activity. At the same time, they can design the algorithms to match their specific processes. Specialization is a strong trend in a saturated market, and the logistics sector is entering that path, with the tailored systems propelling that change. 

Let’s say, for example, that your logistic company focuses on the transport of vulnerable or challenging loads, like glass elements, wind turbines, or whatever else. Obviously, its route planning system will require a special approach that most standard carriers would not need. Another example - you provide 3PL service in the area where small businesses dominate. 

Key Components of an AI-Enhanced Logistics Management System

Which areas can your custom AI logistics management system cover? The possibilities are immense - it all depends on your particular needs. Here are some key components often found in logistics software.

Intelligent Inventory Management

Inventory management is one of the key areas of logistics, covered by the companies offering warehousing services or the 3PL service provider that often integrate this aspect with other areas like transport. Artificial intelligence can allow them to control the inventory better, distribute it in a smarter way and help the employees find particular shipments or their batches on the warehouse shelves. 

Warehouse Management System Innovations

Modern warehouses tend to integrate their software with parcel tracking systems to facilitate monitoring of the shipment’s journey through the supply chain. In order to streamline that, they incorporate IoT devices such as scanners that use computer vision and natural language processing to simplify the information flow within the systems, reducing the need for manual work. Also, drones and intelligent cameras powered with AI (computer vision) make it much easier to manage warehousing services efficiently, facilitating the identification and distribution of shipments.

Automated Inventory Replenishment

The aim of inventory replenishment is to ensure that the logistics company restocks the products on time to meet customers’ needs. It can be streamlined with AI-powered analytics, enabling warehouse managers to predict the demand peaks and lows to optimize their ordering schedule. At the same time, with AI, and more specifically with intelligent shelves and digital twins of their inventory, they are capable of detecting deficits or overstocking before they become visible, receiving automated system alerts.

AI-based replenishment software with forecasting options

AI-based replenishment software with forecasting options

Case Study: Optimizing drug distribution and inventory activities for a hospital pharmacies network

When a pharma company approached us to streamline large-scale procurement processes, our challenge was maximizing savings through automation. We developed a system for automated inventory replenishment based on demand prediction and optimization models. The system significantly improved drug stock and distribution among US hospitals. Read more about this case study.

You can also read more about leveraging AI in drug supply chain management in our article here.

Advanced Transportation Management System

Another application for the AI-enhanced features is the transportation system, serving carriers and the 3PL companies that integrate their services into the supply chain to streamline the transport process and optimize related operations. Here’s how. 

Route Optimization and Delivery Operations

Artificial intelligence algorithms can find the best routes for transport, taking into account such factors as:

  •  real-time traffic density
  • average fuel use (depending on the usual traffic, topography, the frequency of traffic lights, speed limits, and the habits of the particular driver, which can be monitored through sensors)
  • landform (e.g., routes through mountain areas mean more fuel consumption)
  • gas station locations and gas prices
  • weather conditions

It combines with the customer variables such as receiving hours or priority and the other crucial aspects that have an impact on the final shape of the route, such as a vehicle, product, policy, and the order itself. Based on calculations, the system points out an optimal route, saving the company expenses and ensuring the fastest delivery

Case Study: Implementing AI model to optimize routes and timelines of deliveries

We were approached by a company from the logistics sector to develop a custom AI model designed to optimize routes and the scheduling of deliveries. The challenge was to create a system for carriers that optimizes delivery times based on destination addresses. Thanks to our AI-based model, we were able to reduce failed and late delivery rates by 30%. Read our detailed case study of this project.

Transportation Management System (TMS) to automate route planning, shipments consolidation and enable shipment tracking and shipping management

Transportation Management System (TMS) to automate route planning, shipments consolidation and enable shipment tracking and shipping management

Dynamic Pricing for Shipping Costs

The final price of the logistics service is a fusion of various changing aspects, and thus, fixed pricing is not the best strategy for logistics companies. Instead, they can adopt a dynamic model that takes these aspects into account, recalculating the price individually with every order based on its priority, related requirements (from delivery options to packaging), and the costs it will generate depending on the route, the number of third-parties involved, fuel price, and various other factors. 

Static pricing (with single price point) vs. dynamic pricing (with multiple price points)

Static pricing (with single price point) vs. dynamic pricing (with multiple price points)

Not only does the dynamic pricing strategy protect their financial interests and fuel sales, but also maximizes their margins - they can use behavioral data on customers to adjust the pricing to their customs, whether it is for order purchase or freight biddin.

Case Study: Delivering a dedicated IT system to manage and sell spot freight deals and plan transportation

We were approached by a freight forwarding company to create an IT system that would streamline the management and sale of logistics deals. The main challenge was to significantly cut the time required to conclude deals. Our solution was a responsive platform that facilitated spot pricing, smart matching of carriers and freight, and fleet management. This platform greatly improved operational efficiency and optimized fleet performance. Read more about this case study.

Example of how dynamic pricing model can give instant insights to freight forwarders that are responsible to provide shipping quotes

Example of how dynamic pricing model can give instant insights to freight forwarders that are responsible to provide shipping quotes

Supply Chain Management Made Smarter

Logistics companies are the bridges within the supply chain, so improving their flow is naturally in their favor. They can make it more efficient in various ways, including those described below.

How predictive models for demand forecasting work

How predictive models for demand forecasting work

Predictive Analytics for Demand Forecasting

The demand fluctuations in the supply chain can, of course, be unpredictable. However, they are mostly impacted by the seasons, customer customs, and market trends, which repeat over time and are easily predictable with access to the right data. 

Logistic companies can feed the machine learning models with the historical registers of demand fluctuations so that they identify correlations between them and particular variables. Then, having access to real-time data, the predictive model can provide even more accurate estimations. 

Logistic service providers can use it to optimize their supply management and distribution of shipments across their network of warehouses. Predictions also help them understand how heavily charged particular routes could be and whether they will need to consolidate shipments. Plus, they can understand the future dynamics of their inventory.

Supply Chain Digital Twin Technology

The digital twins serve as a mirror of the actual supply chain, storing the data on all the operations within it. It’s a perfect tool to see the full picture on a smaller scale, but also to test different scenarios without the real-life implications. The logistics companies can use it to try out the changes in routes or the parties involved and their impact on the entire supply chain.

Case Study: Developing a logistics platform offering real-time visibility and integrations with different carriers for a shipping company

We were tasked with improving a global supply chain optimization product for a shipping company. Our solution was to develop a platform that allowed for end-to-end execution of logistics activities at the PO/SKU level, including PO creation, stock management, suppliers and distributors management, and more. This solution significantly improved visibility and data transmission for maximum efficiency and control. Read more about this case study.

What-if Scenarios at Scale

Recent years have proven that the logistics niche can grow at a really fast pace, so the logistics companies experienced the necessity to be prepared for future scaling firsthand. With predictive analytics, they are capable of learning from the past and translating this knowledge into the future in an automated way. Using the data on their current operations (warehouse records, transport records, various metrics like customer satisfaction rate, on-time delivery rate, etc.), they can predict how scaling could impact the future.

How Logistics Service Providers Benefit from AI Integration

Based on the insights listed above, you probably can point out quite a set of advantages of AI integration for logistics providers, but let’s sum things up!

Improved Customer Satisfaction and Retention

Artificial Intelligence allows logistics companies to find relationships between the key customer metrics and the various aspects of their services, making it easier for them to find the areas for improvement in terms of customer satisfaction and retention. Using machine learning and deep learning, they are capable of identifying the factors that ultimately lead customers to migrate to another provider.

Warehouse Management and Logistics Operations Efficiency

With artificial intelligence, logistics companies can maximize their efficiency, using ML models to find unproductive operations and the reasons behind their unproductivity, to then implement the AI-issued recommendations. Wherever is their weak point, the AI model will find it sooner or later, while traditional analytics wouldn’t handle such a sea of data. 

Enhanced Decision-Making with AI-Powered Analytics

Not only can the companies identify problems with the help of AI, but also solve them and use their recommendations and insights to make crucial decisions. As we’ve mentioned, digital twins and predictive analytics help them test different scenarios, whether it’s opening a new facility in the area, launching another route, or reducing the complexity of the supply chain. AI will not make the ultimate decision for them but can help them to be much more informed.

Identifying Opportunities for Sustainability

AI can also drive positive change at the ecological level, helping the logistics companies that have a high carbon imprint per ser, operate more sustainably. That includes finding the less fuel-consuming routes, consolidating shipments to avoid empty miles, reducing the packaging waste, or identifying the unnecessary operations that can easily be automated.

Selecting the Right Logistics Management Software for Your Business

When choosing logistics management software for your business, you should have a clear understanding of your needs and operational specifics. If you are not planning to go custom, try to at least pick the software which has a scope of features covering your essential operations so that you avoid having to complement it with another system. We would still recommend a dedicated system, though, as it’s fully adjusted to your needs and easier to scale. Nevertheless, here are some crucial aspects to look into when choosing the logistic software. 

The Importance of Scalability in Management Systems

The logistics niche is growing, and even as a small company, you may soon find your business expanding, which will call for new features in your software. Maybe you will end up wanting to implement a new service or expand it for another type of customer. Your software should be thus easy to scale. Pick a solution with a modular architecture that promotes scaling without affecting all the aspects of the software. If you pick an off-the-shelf solution, custom features are a must.

Real-Time Data Processing

Without the real-time data processing features, it may be impossible for you to implement an advanced parcel tracking system, plan your routes in the most efficient manner, or use a customer-oriented dynamic pricing strategy - and that’s just the tip of the iceberg. Make sure that the transportation and logistics software of your choice can integrate with external and internal real-time data sources and use it for the purpose of its estimations.

Treating Data as a Company Asset

Your software should facilitate data storage and processing, making the most of its potential for optimizing your business. Pay attention to the complexity of models it relies on (whether it includes the maximum spectrum of data you have access to as a company), but also to the way it protects the information. Compliance with the regulatory policies on data processing and the protective measures that prevent leaks and data loss are essential to verify when picking your software.

The Impact of Machine Learning on the Future of Logistics Management

Machine learning is already an essential part of logistics, and nothing indicates that it will change anytime soon. It’s also due to it that we experienced such a smooth transition to an e-commerce-dominated era where delivery services are an essential part of our everyday life. As it progresses, we will see an even more impressive improvement in the delivery speed, but also in terms of sustainability of logistics operation, which the regulatory organs are putting more and more pressure on.

traditional software vs. machine learning technology

traditional software vs. machine learning technology

Continued Evolution of Supply Chain Technologies

In the near future, due to increasing possibilities of AI adoption and the integration of different systems, we will likely see the supply chains becoming more agile and seamlessly connected, regardless of their increasing complexity. More and more companies will use digital twins, what should result in a lower number of missed decisions and better preparation for atypical scenarios, like the one we experienced during the covid pandemic when the demand for logistic services suddenly surged without adequate supply.

Harnessing AI for Sustainable and Efficient Transportation Management

Artificial intelligence will continue to revolutionize transportation services, allowing carriers to find even better routes that have less and less negative impact on the environment. At the same time, it’ll enhance the logistics companies’ consolidation capacities, making it easier to fill the empty spots on different routes. That can make the logistic hubs function in a more agile way, without the risk of congestion caused by the differences in supply and demand.

Partner with nexocode: The Smart Choice for Custom AI Logistics Management Software

At nexocode, we have already carried out various logistics-related projects that employ AI, using its full potential to optimize business processes. Receiving numerous customers that used to rely on SaaS or off-the-shelf logistics management solutions but decided to migrate to custom, we see how important it is to adjust the software to the organization’s needs. We can help you develop a dedicated system from scratch, improve the existing ones, or integrate the systems you rely on into one, seamless platform. There are various paths you can pick! Let’s talk about your needs and find the best solution for you.


How does AI benefit logistics management software?

AI can significantly enhance logistics management software by providing data-driven insights, predicting future trends, automating manual tasks, and optimizing various logistics processes. This can lead to improved efficiency, cost savings, and better decision-making.

What role does AI play in route optimization?

AI can analyze vast amounts of data on traffic patterns, weather conditions, land formation, gas station locations and gas prices, road work, and more to determine the fastest and most cost-effective routes for deliveries. This can lead to significant time and fuel savings, reducing shipping costs and environmental impact.

How does AI enhance supply chain management?

AI enhances supply chain management by improving demand forecasting, automating inventory management, optimizing delivery routes, and providing real-time visibility into supply chain operations. This can result in reduced costs, increased efficiency, and improved customer service.

Are AI models for logistics expensive to implement?

While initial implementation costs can be substantial, the long-term cost savings and efficiency gains from using AI in logistics can quickly offset the initial investment. AI solutions are becoming more accessible and affordable, even for small and medium-sized businesses.

About the author

Dorota Owczarek

Dorota Owczarek

AI Product Lead & Design Thinking Facilitator

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With over ten years of professional experience in designing and developing software, Dorota is quick to recognize the best ways to serve users and stakeholders by shaping strategies and ensuring their execution by working closely with engineering and design teams.
She acts as a Product Leader, covering the ongoing AI agile development processes and operationalizing AI throughout the business.

Would you like to discuss AI opportunities in your business?

Let us know and Dorota will arrange a call with our experts.

Dorota Owczarek
Dorota Owczarek
AI Product Lead

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This article is a part of

AI in Logistics
51 articles

AI in Logistics

Artificial Intelligence is becoming an essential element of Logistics and Supply Chain Management, where it offers many benefits to companies willing to adopt emerging technologies. AI can change how companies operate by providing applications that streamline planning, procurement, manufacturing, warehousing, distribution, transportation, and sales.

Follow our article series to find out the applications of AI in logistics and how this tech benefits the whole supply chain operations.

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